Portal Video Calling should be in a separate Ap from Messenger to increase brand identity and use. Many people do not use the video calling feature because of its link to Messenger, which is viewed by many as a tool to post videos and comments contrary to FB Community Standards. Because of its heavy “junk” content it is widely ignored, thus making the Video Calling feature an invisible feature when it potentially could be a “primary communication tool” like FaceTime if it were merely branded and promoted separately from Messenger