What role does AI play in personalized email marketing?
AI is essential to personalized email marketing because it can customize email content by analyzing client data. It divides audiences into groups according to demographics, interests, and behavior using machine learning algorithms. Email personalisation is automated by AI through the creation of dynamic content, product recommendations, send time optimisation, and engagement metrics improvement. Higher conversion rates are the outcome, as email campaigns become more relevant and targeted. Enroll career for AI/ML: https://www.theiotacademy.co/online-certification-in-applied-data-science-machine-learning-edge-ai-by-eict-academy-iit-guwahati
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